The Emotion Guide of Popular Brand Logos

Emotional logos pull the trigger to all the right spots in our subconscious to leave a lasting mark upon us. Emotional branding allows the companies to communicate with its customers on a personal level. It enables them to feel connected with the brand on grounds of certain emotions which could be happiness, affection, peace, solidarity or even pleasure and confidence.

DIY Logo Making for Learning Management System Software!

The steps to logo design process have never been easy. They require a lot of brainstorming and planning before you could come up with even a rough sketch of your design. If you are a designer, you would already know that. But, if you are a non-designer trying to come up with a logo design then you need to pay attention to what I am about to say.

Hispanic, Caucasian and Afro-American – The Design Gap

As a business owner, if you’ve never had the chance to work with a graphics or logo designer, chances are you’re at odds so as to where you should start.

Let’s say you’re about to launch a casino business, a fashion apparel of some sort or something as everyday as a gym, some questions that are undoubtedly going to pop up during the planning phase might be:

[INFOGRAPHIC]: Foodies Friction – The Logo Battle!

Here is an infographic that depicts how strikingly similar the logos of various food brands are and how few colors are predominant in the market…

It is amazing how the logos of the different competing brands are so similar to one another in some ways, yet so different in the other.

Below is an infographic that depicts the logos of the various different food and beverages brands. Notice how each of these brands have different revenues, parent companies and logo types- yet, the one unifying factor between them being the common market.

[INFOGRAPHIC]: Color your Brand Industry-wisely!

There is a lot more to colors than simply what falls to your retina. Colors have a powerful psychological impact on you. They can drive you to make certain decision and choices and they can evoke in you certain reactions and sentiments.

The use of right colors, coupled with the right use of designing and branding, can help your brand reach to the whole new levels of notoriety. This expressive phenomenon of light, can help your brand stimulate just the required reaction in your audience by helping you push all the right buttons to bring about the desired response from them.